support

MachineX: Total Support Tree for Association Rule Generation

Reading Time: 5 minutes In our previous blogs on Association Rule Learning, we have seen the FP-Tree and the FP-Growth algorithm. We also generated the frequent itemsets using FP-Growth. But a problem arises when we try to mine the association rules out of these frequent itemsets. Generally, the number of frequent itemsets is massive and to run an algorithm on them becomes very memory inefficient. So, to store these Continue Reading

MachineX: Why no one uses apriori algorithm for association rule learning?

Reading Time: 3 minutes In my previous blog, MachineX: Two parts of Association Rule Learning, we discussed that there are two parts in performing association rule learning, namely, frequent itemset generation and rule generation. In this blog, we are going to talk about one of the algorithms for frequent itemset generation, viz., Apriori algorithm. The Apriori Principle Apriori algorithm uses the support measure to eliminate the itemsets with low Continue Reading

MachineX: Two parts of Association Rule Learning

Reading Time: 2 minutes In our previous blog, MachineX: Layman guide to Association Rule Learning, we discussed what Association rule learning is all about. And as you can already tell, with a large dataset, which almost every market has, finding association rules isn’t very easy. For these, purposes, we introduced measures of interestingness, which were support, confidence and lift. Support tells us how frequent an itemset is in a given dataset and confidence Continue Reading